In an effort to position Uganda as a prime travel destination for French and Spanish-speaking travelers, the Ministry of Foreign Affairs, in partnership with the Uganda Tourism Board (UTB) and Uganda’s Embassy in France, announced a strategic
familiarization trip for top French and Spanish media influencers. This initiative, scheduled from 9-15 March 2025, will provide influencers from both countries with first- hand experiences of Uganda’s extraordinary attractions, enhancing the country’s
visibility in these key European markets.